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About Brian Perry
Your Boston Real Estate Expert
Brian Perry is a top-performing agent in Boston, with a 25 years of real estate sales experience and over $400 million in new development sales. He has been consistently recognized as a Top Producer at his firm and has sold over 1000 homes in the last two decades. Including resale properties, Brian has amassed over $500 million in sales during his tenure with Gibson Sotheby’s.
Brian leads a dedicated team of talented professionals, committed to supporting his efforts and providing the highest quality customer service to his clients. Their dynamic collaboration provides a unique perspective on strategic project planning. Their services include, but are not limited to, market tracking, unit mix, finish selection, model unit staging, progressive pricing, custom branding, comprehensive marketing plans, and of course, sales. Due to their proven track record, developers consult with them on proformas and early stage decisions that can insure the long-term success of a multi-year or multi-stage project.
In 1997, Brian led the way with a flagship loft development in Boston’s South End. Laconia Lofts set the tone for a neighborhood which was undergoing a massive revitalization effort. Emboldened by that success, he then achieved record-breaking prices with Spencer Lofts in Chelsea and Porter156 in East Boston, and successfully pushed the loft concept into a quasi-suburban area with Watertown’s Riverbank Lofts. As his momentum continued, Brian developed a solid reputation and lasting relationships with several developers. This led to his selection as the representative of several luxury developments, like Penny Savings Bank in Boston’s South End. He established his prominence as the “go-to” agent for developers in Greater Boston. In a few cases, he was hired to sell developments that were performing poorly with agents in other firms. Most recently, Brian has represented a boutique development on historic Union Park in the South End, a LEED-Certified project in Mission Hill, and luxury developments with $3-$6.25 million condominiums in the South End and Beacon Hill.
In 2015, a set of four townhomes in the Highland Park neighborhood of Roxbury of which Brian was the exclusive listing agent won the American Institute of Architect’s national Top 10 Gold Medal for sustainable design. This project was the first-ever new construction project that participated in the city of Boston’s E+ program and has paved the way for future net-zero developments. Brian’s current portfolio consists of three developments with a combined total of more than 70 units. Beyond new developments Brian has maintained a proven track record and rapport among industry colleagues which inspires seamless collaboration during each step of the buying and selling process. Many of his transactions are with repeat clients. His referral business continues to grow with his reputation. Several of his most recent sales have placed him in the upper echelon of luxury agents in Greater Boston, including the most expensive home ever sold in the South End.
Recent listings include multi-million dollar, rehabbed residences in the South End’s prestigious Union Park and Derne Street in Beacon Hill, including the most expensive home ever sold in the South End on Union Park for $5.4 million. One of the keys to Brian’s success is his dedicated team of talented professionals, committed to supporting his efforts and providing the highest quality customer service to his clients. Their dynamic collaboration provides a comprehensive approach to everything from home searches to strategic marketing plans.
Brian’s interest in local neighborhoods is not limited to real estate. He contributes both time and resources to many organizations. He has organized several fundraisers to benefit the South End Youth Baseball League, often with Red Sox great, Luis Tiant. He has received recognition for his dedicated efforts on behalf of Big Brothers. He is also a regular supporter of Project Place.