About Brian Perry
Video Biography
Brian Perry has built a solid reputation during his 31 years in real estate. His early foundation in his family’s construction business has resulted in a performance oriented approach. He has led the way with developments and new construction projects in destination neighborhoods selling over 700 units that total $900 million in development sales.
Brian leads a dedicated team of talented professionals, committed to supporting his efforts and providing the highest quality customer service to his clients. Their dynamic collaboration provides a unique perspective on strategic project planning. Their services include but are not limited to market tracking, unit mix, finish selection, model unit staging, progressive pricing, custom branding, comprehensive marketing plans, and of course, sales. Due to their proven track record, developers consult with them on proformas and early stage decisions that can insure the long-term success of a multi-year or multi-stage project.
In 1997, Brian led the way with a flagship loft development in Boston’s South End. Laconia Lofts set the tone for a neighborhood which was undergoing a massive revitalization effort. Emboldened by that success, he then achieved record-breaking prices with Spencer Lofts in Chelsea and Porter156 in East Boston, and successfully pushed the loft concept into a quasi-suburban area with Watertown’s Riverbank Lofts. As his momentum continued, Brian developed a solid reputation and lasting relationships with several developers. This led to his selection as the representative of several luxury developments, like Penny Savings Bank in Boston’s South End. He established his prominence as the “go-to” agent for developers in Greater Boston. In a few cases, he was hired to sell developments that were performing poorly with agents in other firms. Most recently, Brian has represented a boutique development on historic Union Park, a LEED-Certified project in Mission Hill, and luxury developments with $3-5.1 million condominiums in the South End and Beacon Hill. Brian reached some of the highest sales prices in Boston achieving $3-$9 million per unit, throughout 2017 and into
2018 with the sales of The Whitwell Residences in Beacon Hill and the Church conversion on Tremont Street.
In the past year, his sales totaled over $90 million dollars securing his spot as the number one agent in the South End and the #9 agent in Massachusetts.
Brian’s interest in local neighborhoods is not limited to real estate. He contributes both time and resources to many organizations. Last year he organized a fundraiser benefiting the South End Youth Baseball League with Red Sox great, Luis Tiant. He is also involved in Big Brothers. Ask how you can make a difference in a child’s life with Big Brothers, Big Sisters of Boston as well as Project Place.
Contact Brian Perry
617.413.8049
brian.perry@sothebysrealty.com
556 Tremont Street, Boston MA 02118